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You’ll be involved in the technical and graphical aspects of pages and will determine the look of the website as well as how it works. You may also be responsible for the maintenance of an existing site.

Responsibilities
As a web designer, you’ll need to:

meet clients to identify their needs and liaise regularly with them
draw up detailed website specifications
design sample page layouts including font, text size and colours
design graphics, animations and manipulate digital photographs
register web domain names and organise the hosting of the website
present initial design ideas to clients
carry out coding using a variety of software
work with different content management systems
consider search engine optimisation (SEO)
meet relevant legal requirements such as accessibility standards, freedom of information and privacy
design the website’s visual imagery and ensure it’s in line with company branding policy or the requirements of the client
proofread content and make changes where necessary
edit content, debug code and re-design web pages
work with other web specialists, including web developers and graphic designers
liaise with outside agencies
test the website to ensure it’s working
hand the completed website over to the client
provide post-sales technical support
train the clients’ staff
research current design trends.

Working hours
You’ll generally work 9am to 5pm, Monday to Friday, but you might be required to occasionally work extra hours in the evenings or on weekends to meet deadlines. Some jobs may involve being on-call to deal with unexpected problems that need solving at any time, day or night.

The only equipment you need to be a web designer is a computer, software and high-speed internet, meaning you can work from almost any location. This lends itself very well to freelance work, being self-employed and working from home.